CHANEL held the 2019 autumn and winter fashion show in the "Big Snow", and the show was a rare and fascinating show in the industry. Karl Lagerfeld's death was only 14 days, leaving the unfinished CHANEL2019 autumn and winter conference. In a sense, it became one of the most important public relations events of CHANEL.
CHANEL2019 autumn and winter show, the high waist line returned, with the classic tweed jackets appearing every season, and the knitwear full of rich winter vacation feeling, the supermodels collectively appeared in front of the Chanel holiday home. This is the most natural brand advertising blockbuster, and it is also the most powerful announcement. The return of the British supermodel Cara Delevingne, and the opening of this show, is undoubtedly a human confession.
Will CHANEL's future style be innovated?
Karl Lagerfeld has been in charge of CHANEL for 36 years. Regardless of how the industry is turbulent, CHANEL has always had the most stable design style. After the death of Karl, many voices in the industry are worried about whether the design style of CHANEL products will change.
In the industry's view, the CHANEL2019 autumn and winter series, there are subtle changes in the details, including the waist line and accessories.
Two new heads, stability is greater than everything?
Since 1983, Karl Lagerfeld has served as the Artistic Director of Fashion Collections and has pushed it to the pinnacle of the luxury goods industry.
In the 15 days of losing Karl Lagerfeld, the fashion media mostly stayed in the memory and nostalgia for the master. However, for the entire fashion industry, Karl Lagerfeld's death in the entire fashion brief, foreshadowed an important turning point.
Karl Lagerfeld is recognized as the "most stable" in the industry. In the luxury industry today, the more radical and irregular, the CHANEL that Karl Lagerfeld is in charge can always be just right.
However, in the post-Karl Lagerfeld era, there are still many problems to be solved by CHANEL, and where will the future go and become the historical mission of the new head.
As early as 2010, the industry continued to report Karl retirement. In an interview with Numero magazine, he said that he signed a CHANEL life contract and will eventually decide who is the most suitable heir. It is worth mentioning that Karl Lagerfeld revealed that Haider Ackermann is the right person. Later, Karl again denied this statement in public.
After the death of Karl Lagerfeld, CHANEL CEO Alain Wertheimer first appointed Virginie Viard, director of the creative department of the boutique department, to work on the Chanel series.
